Expectations vs. Experience
We surveyed travelers about their consumer experience and found that the gap between a traveler’s expectations and actual travel experience is growing.
From planning and booking a trip online to the in-flight experience and stepping foot in a new hotel, travelers have varying expectations from suppliers throughout the entire travel journey. It’s crucial that the industry keep up with shifting consumer behavior by:
- Making the path to purchase as simple as possible
- Utilizing data to create a single view of their customers
- Adding value to a traveler’s journey by personalizing the experience
Expectations vs. Experience – Are Travel Suppliers Hitting The Mark? is full of powerful insights along with our unique point of view to help travel brands understand how data can make the difference.
Get the full report today and start creating a more personal and rewarding traveler experience.
